Mac Heating & Air Conditioning (“we,” “us,” or “our”) is committed to protecting your privacy and providing a safe online experience. This Privacy Policy & Messaging Terms document (“Policy”) applies to our website, https://www.macheatingandac.com/ (“Website”), and governs both data‑collection/use and our text‑messaging practices. By using the Mac Heating & Air Conditioning Website or otherwise providing information to us, you consent to the practices described in this Policy.

1.  Introduction

We strive to provide powerful, reliable online services while ensuring that your personal information remains secure. This Policy describes how we collect, use, disclose, and safeguard information when you interact with our Website or communicate with us via phone or text. If you do not agree with these terms, please discontinue use of our Website and/or services.

2.  Collection of Your Personal Information

 2.1  Information You Provide Directly

We may collect personally identifiable information—such as your name, email, postal address, or telephone number—when you willingly provide it (e.g., submitting forms, scheduling a service, emailing us, or calling us). We may also collect optional demographic details (ZIP code, age, preferences) that do not uniquely identify you.

2.2  Information Collected Automatically

When you visit the Website, we automatically gather data about your device and browsing session (IP address, browser type, domain names, access times, referring URLs). We use this information to operate and maintain the Website and compile usage statistics.

2.3  Third‑Party Links

The Mac Heating & Air Conditioning Website may contain links to external sites. We are not responsible for the privacy statements or content on websites outside of the Mac Heating & Air Conditioning family of sites and encourage you to review their policies.

3.  Use of Your Personal Information

Mac Heating & Air Conditioning uses your information to:

• Operate the Website & Provide Services – deliver the services you request, such as scheduling appointments or consultations.
• Communicate with You – send appointment reminders, announcements, and promotional messages.
• Improve Offerings – conduct surveys and research about current or potential services.
• Inform You of Other Services – let you know about additional products or services we offer.
• Analytics & Customization – track on‑site behavior to understand service popularity and tailor content/ads to your interests.

 3.1  Sharing with Third Parties

We do not sell, rent, or lease customer lists to third parties. We may share data with trusted partners who assist with analytics, email/SMS delivery, customer support, or similar operations. These partners must keep your information confidential and use it only to provide services for us. We do not share or sell any opt‑in phone data to third‑party companies for marketing purposes.

 3.2  Legal Disclosures

Mac Heating & Air Conditioning may disclose personal information without notice if required to:
(a)  Comply with legal processes;
(b)  Protect and defend our rights or property; or
(c)  Protect the personal safety of Website users or the public.

4.  Messaging Terms & Disclosures

 4.1  Consent and Frequency

By providing your phone number, you consent to receive text messages from Mac Heating & Air Conditioning for appointment reminders, informational updates, marketing, or related purposes. Message frequency may vary (up to daily). Message and data rates may apply.

4.2  Opt‑Out

You may opt out of all messaging at any time by replying “STOP.”
For assistance, reply “HELP,” call 828-201-2041, or email se*******@ma*************.com.

 4.3  Privacy Assurance

We do not sell, rent, or share SMS opt‑in data with third parties for marketing. All messages comply with industry guidelines (including A2P 10DLC standards).

5.  Use of Cookies

A cookie is a small text file placed on your device by a web‑page server. We use cookies to:

• Personalize Your Experience – remember information you’ve entered to streamline service use.
• Improve Site Functionality – understand how you interact with the Website to enhance features.
  Most browsers accept cookies automatically, but you can usually adjust settings to decline them. Disabling cookies may limit certain interactive features.

6.  Security of Your Personal Information

We employ commercially reasonable measures to protect your data from unauthorized access, use, or disclosure. Although we strive to secure your information, no method of transmission or storage is 100% secure.

7.  Changes to This Policy

Mac Heating & Air Conditioning may update this Policy periodically to reflect company or legal changes. Material revisions will be posted on the Website with a new effective date. Please review this Policy regularly to stay informed.

8.  Contact Information

We welcome your comments or questions regarding this Privacy Policy & Messaging Terms. If you believe we have not adhered to this Statement or have questions about our data practices, contact us at:
Phone: 828-201-2041
Email: se*******@ma*************.com
Address: 217 King Street, Brevard, North Carolina 28712

We will make commercially reasonable efforts to address any issues promptly.

By using the Mac Heating & Air Conditioning Website or otherwise providing us with personal information, you acknowledge and accept the practices and terms set forth in this Privacy Policy & Messaging Terms.